Fortnum + Mason

 

Commission from Fortnum and Mason to design the packaging for their newest addition to their champagne repetoire; the Frozen Champagne Ice Popsicle. As Fortnum & Mason’s packaging generally nods to vintage imagery and design, it was only natural that this design also should be a nod to the past. Here I found inspiration in vintage candry wrappers.
 

The popsicle became such a success that Fortnum expanded the product line the following year, where the same design but different colourways were applied for distinction.
 

Created while freelancing at design studio Otherway.